Google Ads Campaign
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Google Ads Campaign
Something to Suit Every Business
Pay per click (PPC) advertising is a digital marketing strategy wherein you pay a fee every time someone clicks on your ad. Simply put, PPC is a way to buy visits to your website. The best part about PPC advertising is that you pay only when your ads are clicked on. This leads to a better connection between your ad spend and your results.
With PPC advertising, you can reach your target customers across Napier while retaining complete control over the daily budget and the keywords being targeted.
With PPC ads, you bid for placing ads in a search engine’s sponsored results. For instance, if we created an ad campaign for the keyword “Google Ads Napier”, our ad may show up at the top of Google’s search results.
Every time someone clicks on our ad, landing on our website, we will be paying the search engine a fee. When our PPC campaign is performing well, the fee is insignificant. After all, if we generate a sale of $500 from a $5 ad, we have essentially made a huge profit.
Creating a successful PPC campaign is no mean feat as several aspects influence the results – from keyword research and campaign set up to landing page optimisation and ad copywriting. Search engines will reward marketers who create highly engaging and relevant PPC campaigns by charging them lower fees for every click. If, on the other hand, your landing pages and ads are not useful to search users, Google will charge you more per click.
So if you want to make Pay Per Click advertising work for you, you need skills and experience. And that’s exactly what our Google Ads experts in Napier offer your business.
Google AdWords is the primary advertising tool from Google.
Google Ads is the world’s most popular PPC advertising tool. Formerly known as Google AdWords, Google Ads allows you to appear at the top of the search engine results.
Google Ads works on a pay per click model wherein you bid on certain keywords and pay for every click that your ad generates. When a user carries out a search, Google looks into its pool of advertisers and picks a set of ads to show up in its search results. Which ads end up showing in the results will depend on an array of factors including the relevance and quality of their ad campaigns and keywords as well as the size of the bids.
So who gets to show their ads on a given search results page will depend on the advertiser’s Ad Rank, a measure that factors in two aspects – the highest bid and the quality score of your campaign. This way, marketers are able to reach prospective customers at a cost that suits their budget.
Google Ads Campaign
In theory, anyone can create an AdWords campaign. However, maximising returns is a lot more difficult. That’s because you are competing with others to show your ads for a given keyword and your focus should be on conversions and not clicks.
As your Google Ads agency in Napier, we don’t just set up your campaign and forget. We will constantly monitor your PPC campaign to ensure it continues to be effective. We will look for ways to refine your campaign and identify any opportunities to leverage.
Our experts will make the following adjustments as necessary:
These are but only some of the strategies that we implement to make the most of your PPC campaign and maximise your returns.
Why Choose Our Google AdWords Napier Agency?
Maximise your Google Ads budget, generate targeted traffic to your site and drive sales through the roof with our PPC specialists in Napier. Here’s what you can expect when you choose Business Website Group for Google Ads management.
Not happy with the performance of your current Google AdWords campaign?
Want more quality leads from your website?
Want a hassle-free PPC ads management so you can focus on the core functions of your business?
No matter what your current challenges are, our Google Ads experts in Napier can help.
Interested in Our PPC Ad Management Services?
Ready to grow your business with Google Ads? Then schedule a consultation with one of our PPC specialists today.
Our marketing specialists will begin by reviewing your current PPC ad campaign before creating your PPC strategy. Your PPC campaign audit is completely free of charge and comes without any obligation on your part.
Simply click on the link below or call 09 390 3997 to request your free PPC review.