Website Development and SEO
Website Development and SEO
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Something to Suit Every Business
Website Development and SEO
Functional Websites
Here at Business Website Group, we recognise that a successful website is not just about visual appeal. That’s why we pay special attention to the user interface, usability and user experience and ensure that your website performs as well as it looks.
We will take the time to understand your business, goals and your target audience to build a website that caters to the needs of the visitors.
Our Rotorua web designers and web developers will work together to get the entire user experience (UX) right.
Mobile Responsive Website Design
Today, 80% of the population carries a smartphone and they are using it to not only consume content on social media platforms, but they are also using it to browse the internet. In fact, more than half of online traffic is now through a mobile phone or tablet. This means that your website should offer a consistent experience no matter how small the device it is being accessed on.
Moreover, Google prefers websites that are mobile-friendly. Why? Because Google wants to offer its search users the best experience. So if your website is mobile-friendly, Google may give you a ranking boost.
Our website design agency in Rotorua will build mobile responsive websites right from the start to make sure you are converting your visitors into paying customers no matter the device they are on. We will take either a mobile-first or desktop-first approach depending on your industry, to make sure you are making the right impression right from the word go.
Optimised for the Search Engines
Your website serves no purpose if no one sees it. Traffic through the organic search results is likely to result in sales. We optimise every single page on your website to increase your chances of ranking in your search results. We do that by identifying relevant, profitable keywords and creating compelling content that is optimised for those keywords.
Once your website is live, our digital marketing specialists in Rotorua can provide ongoing SEO services to improve your rankings in the search engines.
There are several SEO strategies to improve your website’s online visibility but our focus is to drive quality traffic that turns visitors into customers. We provide the complete range of SEO services including link building, on-page SEO, off-page SEO, technical SEO and SEO content writing.
Conversion Focused Websites
Once people arrive on your website, the end goal is to turn them into leads or sales. Guiding your visitors to pursue your call to action is really important.
In addition to designing a modern, clean and customised website for your business, we will incorporate clear and compelling calls to action into your website to maximise conversions. We pay attention to every little detail from the written copy to imagery.
Customised Websites
Every website we build is customised to suit the needs and wants of our clients. Every business is unique and that is why a generic, template-based website won’t cut it. When you want to stand out from the competition and present your business as an industry expert, you need a website that is tailored to your brand and target audience.
Whether you need a brochure website for your plumbing service, an online booking system for your restaurant or an ecommerce platform for your brick and mortar business, we will plan and develop a website that will boost your online presence, increase your brand recognition and drive your profitability.
Our Website Design Services in Rotorua
Whether you have just started your search for web design agencies in Rotorua or comparing quotes, it’s important to choose an agency that delivers the services you need. By getting to know the different services offered, you can decide which services you need and accelerate the decision making process.
Our website design agency in Rotorua offers the following services:
Website Design Services
A website design service is focused on building a brand new website for your business. With our web design services, you receive a completely customised website that is tailored to your business.
The cost of your website will depend on a range of factors including:
When you want a website that delivers the results you seek, be sure to partner with a web development agency that offers the services you need. For instance, if you need help writing content for your website, choose an agency that offers copywriting services.
Website Redesign Services
A website redesign project is focused on making updates to your website to make it relevant to your current requirements. For instance, if your website is desktop friendly but does not cater to mobile users, it’s important to update it so it is mobile responsive and continues to reach your target audience no matter which device they use to access your website.
So your website redesign project may include one or more of the following updates:
When it comes to a redesign project for Rotorua business, it’s important to choose an agency that has experience in redesigning websites. Avoid partnering with inexperienced or new agencies, which could worsen the user experience. After all, you don’t want to end up with a website that drives your visitors away.
Landing Pages
A landing page is an important part of a successful Google Ads campaign. You must send your ad traffic to a well designed, compelling landing page.
If people click on your PPC ad but land on a page that makes no sense or is not relevant to their search query, you can be sure that they will leave your website no sooner than they arrive – and that does no good to your PPC campaign.
If you are planning a Google Ads campaign and landing page design, it’s important to choose an experienced agency. Here at Business Website Group, we not only specialise in landing page design but we also excel in Google Ads management. We combine our creative design skills with PPC proficiency to maximise your returns.
As part of our landing page services we offer the following:
A landing page that boasts these features will drive conversions, and maximise your ROI. For instance, with user testing, our web designers will optimise your landing page for usability and conversions. On the other hand, a poorly designed landing page won’t get you anywhere and you may only end up wasting your ad spend.
User Experience Testing
Businesses that invest in User Experience testing can expect a huge payoff. UX testing, on average, offers an ROI of 100x, which is extraordinary and can have a huge, long term impact on your sales, revenue and growth.
Typically, UX testing is comprised of the following three steps:
Do take note that not all web design agencies in Rotorua may implement their recommendations. So be sure to review the agency’s service deliverables before partnering with them. Here at Business Website Group, we can not only make recommendations, but we will also implement them.
Do you need a website for your business? Are you looking for a reliable web design agency in Rotorua? Business Website Group can help. Whether you are looking to build a new website for your start-up or redesign your existing website, whether you want to generate more leads for your business or sell your products online, we have got you covered.
You need an aesthetically appealing, intuitive, user-friendly website that grabs attention and builds your brand. Hitting that perfect sweet spot of form and function will drive traffic, leads and sales, all of which are crucial to the growth of your business.
Look at your website as a virtual shop front. Our web design experts in Rotorua will work meticulously to get your target customers through the door and also ensure that they engage with your website long enough to convert into paying customers.
Website Development and SEO
Website Development and SEO
At Business Website Group, our approach to web design service is slightly different than other web design agencies. Here are some of the things that separate us from other Rotorua web design agencies:
Transparent Prices
We publish our web design plans and prices online. This way you can easily research our offerings and compare our plans and choose a solution that best suits your requirements.
We are also transparent in our results. So when you choose our SEO solutions, you receive a 100% transparent, easy to understand report. This way you can measure the performance of your campaign and track the results it is generating.
Years of Experience
Our website design team in Rotorua has over 50 years of experience in web design and digital marketing. We bank on that experience to deliver results like a 10x increase in leads, 400% growth in sales and 500% growth in traffic.
Apart from our experience, our web design company offers a personalised solution to each of our clients. We take the time to understand your business and goals to build a customised website that delivers explosive growth.
Ready to Grow Your Rotorua Business?
Your website is more than your online calling card. When done right, your website can be an integral part of your marketing strategy, delivering stellar growth for your business. And that’s where we come in.
Business Website Group can help you achieve your marketing goals no matter the size or scope. We are not just a web design agency in Rotorua, but we offer a complete range of digital marketing solutions to take your business from zero online visibility to a competition-dominating juggernaut.
Contact us today to discuss your web design project.